We couldn't find a CRM strong enough for our business. So We Built It.

Lead Management, streamlined communication, and personalized productivity tools to build relationships and close more deals the smart way.

Learn More

Simple and Easy-to-Use CRM

You make real estate easy for your clients and we make running a real estate business easy for you.
Lead Management
  • Your database, your way. Capture lead contact info, activity, and home search criteria all in one place. Maximize your speed to lead with your hottest leads where you need, when you need.
Follow-Up
  • Call, text, and email your leads directly from the CRM or mobile app. Rest assured, you’ll be following up with your leads at the right place and the right time.
Automation
  • Automatically nurture leads with communication templates, autoresponders, drip campaigns, workflows, tasks, ponds and custom lead distribution.
Reporting
  • Make better decisions based on real data – faster than ever – with reporting based on lead sources, ROI, and company dollar. Measure, manage, and hold your team accountable by leveraging data the right way.

Dial 300% more people to crush your power hours and call nights.

Step up your follow-up game with a dialer and call recording feature built right into your CRM. Say goodbye to clunky third-party systems and increase your contact rate, have more meaningful conversations, and close more deals.

Discover More

Generate, nurture, and convert more leads into clients while optimizing your results.
Why Agents Love Firepoint

  • Technology made easy
  • Affordable pricing that scales with your business
  • Powerful, not overpowering
  • All your leads and tools in one place
Title of the document Reviews
Capture New Leads

  • Attract more home buyers and sellers
  • Live data feed directly from your MLS
  • Build brand awareness
  • Instant property updates
Title of the document IDX Websites
Generate More Opportunities

  • Account management by Google certified experts
  • Best-in-class CTR via optimized campaigns
  • Affordable management fee, no contracts
  • Transparent reporting
Title of the document Lead Generation