Firepoint is the only solution you need — and the only one you’ll want to use.

Smart CRM

Jump Right into a Smart CRM

From the second a lead arrives in your system to your post-close follow-up, our intuitive interface makes it easy to manage the entire client lifecycle. Accomplish more without doing more.

An easy-to-use interface. You already have plenty to do — Firepoint is designed to be picked up in minutes by any user.

Get the fastest speed to lead on the market. Our new feature, Lead Ponds, increases conversion with Early Bird (shark tank) and 2nd-chance conversion ponds.

Organize your leads your way.  Sort, segment, and group leads with tags that make the most sense to you and find them in seconds with searches and filters.

Streamline client and team communication.  Stay in touch with detailed lead pages that show you when and how other team members contacted clients.

Stellar support. Our dedicated Client Success group will feel like an extension of your own team. (And they don’t care if you use their mug.)

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Smart CRM

Drive More Biz with Hands-Free Lead Gen

Let Firepoint’s Google Premier Partner lead gen experts create and run targeted, scalable campaigns for you.

Simple fee structure and no contracts.  You set the budget; we’ll do the rest.

Proven ad campaigns with clear results.  You know what neighborhoods, property types, and price points you’re after — tell us your target and we’ll zero in.

Google Premier Partner certified.  Our ad experts drive your campaigns so you can focus on what you do best.

In-depth reports and feedback.  Cost-per-click analytics tell you which ads work and how to give your campaigns laser-focus.

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Showcase Your Style with a Customizable IDX Site

Don’t sacrifice style for function. Optimize lead capture and conversions with a custom IDX website that reflects the look and feel of your brand.

Plug-and-play templates and custom pages.  Get up and running with built-in templates, then make your site pop with custom team, blog, and testimonial pages.

Supercharge client interactions with saved searches.  Wow your leads with personalized search results based on their own views and favorites.

Fast MLS data refresh time.  New listings and under-contract statuses hit your site — and your client’s feeds — every 15 minutes.

Combine Multiple MLS’s.  Firepoint pulls multiple MLS’s into one home search tool on your site.

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Spend Smarter with Reporting and Analytics

It’s easy spending money on your business — direct mail, anyone? — but even easier to lose track of your returns. Get instant reports at the click of a button.

Easily track costs to know your true ROI.  We factor nitty-gritty data like point of entry and conversion time so you can get to your bottom line in seconds.

View and compare lead data by source.  Zero in on where your leads are coming from and get the most bang out of your marketing buck.

Minimize data entry.  Hate spreadsheets? Firepoint’s integrated reporting tools organize your data for you.

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Integrations and Partners

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See what the best minds in real estate have to offer.

Shouldn’t you do the same?

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